In a national survey on brand trust of 17,000 Canadian shoppers, led by leading market firm BrandSpark International, Canadian Living was voted by women as the Most Trusted magazine brand.
«Trust is vital in an environment that sees customers’ expectations increasing every day, and competition is fierce, so this recognition from Canadians that Canadian Living is their most trusted magazine brand is a badge of honour, » says Lyne Robitaille Vice President TVA Group. «Canadian Living has built that trust through authenticity, ingenuity, dedication to quality content and backing up what we say with what we do. »
«What a delight to receive this acclaim from Canadians, » says Canadian Living Publisher, Jacqueline Howe. «Our Tested-Till-Perfect recipes have been key to building trust in our community – when our readers know they can rely on Canadian Living recipes to succeed each and every time, they know the same level of quality goes into all of our content, whether it’s fashion and beauty, travel, relationships, health and fitness or home and garden.»
Canadian Living is Canada’s most widely read English-language women’s magazine with close to 3.1 million readers and the largest-circulation Canadian women’s magazine with more than 340,000 print copies purchased per issue via newsstands and subscription. In addition to the magazine Canadian Living has a robust digital audience of 2 million through canadianliving.com, social media channels and email databases.
*Voted by Canadian women from a list of 25 magazine titles available in Canada. Based on the 2019 BrandSpark Canadian Shopper Study. Titles available upon request.